Interview: Samkit Shah
Co- Founder at Jitendra EV
Innovative Solutions to Expand EV Charging Infrastructure: Jitendra EV’s Approach
January 02, 2025. By Abha Rustagi
Que: How is Jitendra EV approaching local battery manufacturing and raw material sourcing?
Ans: Before approaching a local battery manufacturer, the basic homework we need to do is to ensure a 360-degree approach in sales, service, and spares. Essentially, it’s a comprehensive evaluation based on several key criteria. These criteria should focus on ensuring the reliability, quality, sustainability, cost-effectiveness of the battery supply chain, and the quality of rendering after-sales service. Each of the above criteria needs to be re-examined in detail. For example, the quality and performance of batteries should be evaluated based on battery life cycle (number of charge/discharge cycles), energy capacity, and range per charge.
Safety and reliability should be checked through features like protection against overheating, short circuits, thermal runaway, and adherence to standards and certifications. Manufacturing Capabilities and Scale, productions capacity of manufacturer should have ability to produce initial order and further to scale up, they should be consistent in quality and quantities on time, understand the lead time to deliver the finished product, can adapt to specific needs such as battery design or custom packaging. The price should be competitive compared to industry peers in terms of cost and pricing structure.
We should also focus on technology and innovation, seeking a battery manufacturer that offers cutting-edge technologies with advanced battery chemistry and provides a robust and efficient Battery Management System (BMS). The manufacturer should invest in R&D and engage in continuous PDCA (Plan-Do-Check-Act) processes. Eco-friendly manufacturing, evaluate whether manufacturer employs environmentally responsible production processes, consider manufacturer who offer or aligned with battery recycling initiatives. Additionally, Reliability and reputation within the industry are also essential. We need to assess the warranty terms offered for the batteries and the manufacturer’s ability to provide ongoing after-sales support, including maintenance, replacement, or troubleshooting services. Compliance with standards and certifications is critical to ensure that the battery manufacturer meets industry regulations and complies with both local and international regulations regarding safety, environmental impact, and transportation. Moreover, Customer support and communication are vital, so we should look for a manufacturer with strong communication channels and excellent customer support to quickly address any product-related issues. Lastly, financial stability and long-term partnership are key factors. A financially healthy supplier is better equipped to handle fluctuations in demand and sustain long-term production. We should seek manufacturers who are committed to long-term partnerships and have the resources to grow alongside our business, as a reliable long-term partner is essential for ensuring consistent quality and supply.
Que: Expanding charging networks in remote areas is critical. What innovative solutions or collaborations are you exploring to enhance EV charging infrastructure in less accessible parts of India?
Ans: We are focusing on Public-Private Partnerships (PPPs) to strengthen our network and expand our operations. Our efforts are directed towards forming tie-ups with private companies involved in setting up battery swapping stations, which are becoming essential for the growth of the electric vehicle ecosystem. Additionally, we are collaborating with players in LECCS sector to support sustainable energy initiatives and align with the global push for cleaner, more efficient energy solutions. These partnerships will help us stay ahead in the evolving market and contribute to environmental sustainability.
Que: With the adoption of the LECCS standard, how does standardisation help streamline manufacturing and reduce costs? Could you discuss any cost-saving strategies related to component sourcing?
Ans: The adoption of the LECCS (Low Energy Consumption Charging Standard) or any similar industry standard for electric vehicle (EV) charging infrastructure plays a pivotal role in streamlining manufacturing processes, reducing costs, and enhancing the overall efficiency of the charging network. Standardisation can bring several benefits, particularly in component sourcing and manufacturing.
With a standardised LECCS approach, manufacturers can adhere to a uniform set of specifications, reducing the need for custom designs for each charger. This leads to economies of scale in production, allowing manufacturers to produce larger quantities of standardised components at lower unit costs. Since the components required for manufacturing EV charging stations, such as power converters, transformers, cables, and controllers are standardised, it becomes easier for suppliers to source parts in bulk. Manufacturers can purchase these components at lower costs, reducing inventory complexity and ensuring parts are easily interchangeable, which also helps reduce vendor overhead. Furthermore, when charging equipment adheres to a standardised LECCS protocol, the need for multiple certifications across different markets and regions is minimised. Manufacturers no longer need to pay for individual certifications for each variation of a product, which can be both expensive and time-consuming. By using standardised components and designs, manufacturers can scale up production, benefiting from reduced costs per unit. High-volume production enables manufacturers to negotiate better deals with suppliers, further lowering the cost of individual components. Additionally, with standardised chargers, servicing, maintenance, and spare parts management become more streamlined and cost-effective.
Que: How do you think the availability of fast-charging networks, like AtherGrid, will influence consumer attitudes toward EVs?
Ans: The availability of fast-charging networks like AtherGrid plays a crucial role in influencing consumer attitudes toward electric vehicles (EVs). The convenience, speed, and reliability of charging infrastructure are often cited as significant barriers to EV adoption, particularly in markets like India, where range anxiety and access to charging points are common concerns. For example, faster charging instills confidence in potential EV buyers who fear running out of battery (range anxiety). Fast-charging networks like AtherGrid address this by providing quick, reliable charging solutions along major routes, highways, and urban areas. With widespread access to such networks, consumers can feel more confident about traveling longer distances without the worry of running out of charge.
Additionally, fast-charging stations like AtherGrid significantly reduce the time it takes to charge an EV. Instead of waiting for hours to fully charge, consumers can get a meaningful charge, enough for substantial distances, in as little as 30 minutes to an hour. With this kind of fast-charging network in place, consumers can easily integrate EVs into their everyday routines, charging their vehicles during brief stops at locations like shopping centers, office parking lots, or restaurants.
Que: With the projected growth of the EV market in India, what trends and factors do you believe will drive this expansion?
Ans: The electric vehicle (EV) market in India is poised for substantial growth, driven by a combination of policy support, consumer demand, and technological advancements. Several key trends and factors are expected to shape and accelerate this expansion. Apart from the national-level subsidy declared by the Government of India (GOI), many Indian states have introduced their own EV policies, offering benefits such as subsidies, tax exemptions, and other incentives aimed at boosting EV adoption. These localised efforts complement central government initiatives and encourage consumers to switch to EVs by reducing upfront costs. Rising fuel prices, coupled with global oil price fluctuations, make EVs an increasingly attractive alternative due to their lower operating costs. Charging an EV is far cheaper than fuelling a petrol or diesel vehicle, providing consumers with a strong economic incentive to make the switch. Additionally, EVs have fewer moving parts compared to internal combustion engine (ICE) vehicles, resulting in lower maintenance costs. The long-term savings in fuel and maintenance contribute to a more favorable cost-of-ownership, further encouraging consumers to adopt EVs.
Que: Can you share Jitendra EV’s long-term vision for contributing to India’s EV landscape? How do you see the brand evolving over the next decade?
Ans: Our vision is to establish Jitendra EV as a dominant player in India, Southeast Asia, and Africa in the production and sales of smart, environmentally friendly vehicles, components, and related infrastructure. We aim to achieve this by leveraging in-house research and development focused on cutting-edge technologies that will drive innovation in the electric vehicle sector. Through strategic partnerships with leading suppliers, vendors, research institutions, industry organisations, governmental agencies, universities, and other research entities, we are committed to advancing future mobility solutions.
please contact: contact@energetica-india.net.