Shell India Celebrates Women Who Break the Bias, this Women’s Day

Energy and mobility solutions leader Shell is celebrating this Women’s Day by bringing forth commendable stories and acknowledging women who are forging a world free of bias, stereotypes, and discrimination.

The energy giant has locally partnered with ‘GO DESi’ to provide special giveaways to women customers who visit Shell retail stations on International Women’s Day on a first come first serve basis.

This comes in line with Shell’s larger commitment to help and promote homegrown businesses rooted in empowering women. This homegrown brand supports 180+ women through direct farmer procurement and has generated employment in 12 villages across Karnataka and Tamil Nadu.
 
To commemorate its strong women workforce, Shell has also released a video that showcases powerful stories about women who are breaking biases by taking up frontline roles that are stereotypically perceived to be male-oriented.

The video highlights the journeys of three trailblazing women from Shell’s own retail forecourts and how they’ve become the sole breadwinners of their families whilst facing many challenges of being single working mothers.

The core assertion of this feature video is to establish that women across the world, irrespective of social conditions, do not require pity, but a progressive and unbiased workplace that empowers them to break through glass ceilings.
 
Unlike a typical fuel retail forecourt dominated by men, Shell’s forecourts have close to 25%+ women participating in the workforce consistently across their country wide network. Shell is also focused in building a healthy and growth-oriented work environment to provide equal employment opportunities for women. 
 
Speaking about nurturing further women participation in the workforce, Sanjay Varkey, Director, Shell Mobility India, said, “The journey to establish a workplace that does not fall prey to pre-existing societal biases for women is a long, but rewarding one. We at Shell believe in walking the talk and are committed to building a strong network where women are empowered to embrace all roles and support each other. It’s inspiring to see the indomitable spirit of our women forecourt champions and how they have overcome challenges. We are confident that these champions will inspire many others to Break the Bias.”