Maruti Suzuki Aims to Retail One Million Green Cars Under ‘Mission Green Million’

Maruti Suzuki India Limited has announced an aggressive plan to retail one million green cars over the next few years under its ‘Mission Green Million’.

To accomplish this goal, the company will offer a bouquet of options for customers containing CNG, hybrids and electric cars. With launch of CNG in 2010 and Smart Hybrid in 2015, the company has cumulatively sold one million green vehicles in India.

Unveiling Mission Green Million, Kenichi Ayukawa, Managing Director & CEO, Maruti Suzuki India Limited said, “Mission Green Million is our commitment to bring advanced powertrain technologies for the Indian customers. In this mission, ‘Make in India’ will be our core philosophy. S-CNG and Smart Hybrid technologies on Maruti Suzuki cars have seen huge acceptance by customers. We have complete faith in the future of Indian automotive market and will accelerate our efforts for electrification of powertrains, with a technology agnostic approach. Our endeavor will be to offer realistic solutions for mass acceptance by customers.”

As a part to comprehend the Mission Green Million, Maruti Suzuki showcased CONCEPT FUTURO-e: A futuristic, dynamic and stylish coupé SUV concept. CONCEPT FUTURO-e demonstrates Maruti Suzuki’s perspective on reimagining future green mobility.

On the global preview, Kenichi Ayukawa said, “CONCEPT FUTURO-e is a design study. It presents possibilities of a new global design language for the SUV segment. The segment has recently seen a tremendous surge in popularity. A coupé styled SUV is a first from Maruti Suzuki stable and we are confident customers will like it.”

Conceptualized and designed by Maruti Suzuki designers, CONCEPT FUTURO-e visualizes a fresh design interpretation for the SUV segment, with a vision to provide captivating and engaging design experience for India’s young and aspirational youth.