Forecasting high growth, Mumbai market is Schneider Electric's new main focus

Schneider Electric India celebrates 50 yrs of operations in India by showcasing its products, solutions and technology across its multiple business units in Mumbai. This initiative was a part of a 50 city roadshow organised by Schneider Electric to collaborate and share knowledge on how to solve energy and address sustainability challenges. The roadshow – Xperience Efficiency Yatra – started from Delhi on October 1, 2013.

The company also announced initiatives to strengthen its brand and retail presence in the Mumbai market – a region that comprises a very important market for Schneider Electric in India as its 20% business comes from this region.

“Mumbai has always been a key market for Schneider Electric and we are now looking at further strengthening our presence in this important region. We have seen good demand for our solutions from Mumbai and are optimistic about the future potential and growth of the energy management market in this region. Mumbai, along with other markets in the state is going to be a key driver of Schneider Electric’s growth story in India”, said Anil Chaudhry, Managing Director and Country President, Schneider Electric India.

On the sidelines of the road show, the company has organised a national study on the Energy consumption profile of Indian businesses and drivers for clean energy investment in partnership with AEEE. As part of this initiative, Schneider Electric has also announced its new India brand campaign “50 for50”. The campaign is aimed at creating a powerful connect with Indians at large emphasizing the need to save energy to ensure access to energy for all.

Xperience Efficiency Yatra across 50 cities in India is a set of events by Schneider Electric that take on the demand drivers that are forcing change: economic and government rebalancing, urbanisation, digitization and sustainable resources. By looking at the latest integrated energy trends and sustainability solutions that will transform how we all work, learn and play.

Ecostruxure architecture enables the convergence of five key domains of our expertise; management of Power, Process & Machines, IT rooms, Buildings & Security. It acts as a solution to ecosystems, delivering the guaranteed compatibility across key application areas. Ecostruxure takes multiple siloed systems and adapts them to an integrated solution, reducing redundancy in equipment, software and personnel. It is the only comprehensive and integrated approach designed for the reality of digital economy.