Energetica India Magazine March 2022

Director, Crayon Motors Q Tell Energetica India Magazine readers in brief about Crayon Motors including its vision. Mayank Jain: Crayon Motors was established in the year 2020. We provide appealing electric scooters (two-wheelers) at com- petitive prices, based on the company’s pillars of quality and unrivalled technology. Our Electric Scooters combine cut- ting-Edge technology, elegance, and environmental concerns to become a trusted Travel Companion. Our manufacturing plant is set up in Ghaziabad. We are over a Team of more than 50 highly motivated employees at the Pan India level, ensur- ing the best experience of owning an electric vehicle (EV) to the end audience. Under our expansion ambitions, we are now spending extensively on product localization and technologi- cal development. As a part of our green initiative, we plant a tree for every scooter sold. Q Explain in detail about Crayon Motors’ electric Scooters? Mayank Jain: We offer electric two-wheelers in the low/city speed range. Our products are designed for intra-city use and have a top speed of 25kmph. The product line provides mile- age solutions ranging from 60kmpc to 170 kmpc. Each of our products is tailored to Indian roads, weather conditions, and the most basic requirements. Our scooters have features such as digital displays, anti-theft, disc brakes, and GPS moni- toring, among others. In addition, we provide our customers with a variety of financing alternatives to select from. This includes funding from both banks and non-banking financial companies (NBFCs). We will be introducing our high-speed product line very short- ly. These items are designed, developed, and manufactured in India and will be eligible for FAME-II subsidies. The compa- ny is planning to start pre-booking of orders for this upcom- ing range soon. Q Kindly share information about the company’s manufac- turing facility including its R&D investment? Mayank Jain: Our current production facilities cover the area of 40,000 square feet. We are planning on expanding the same. As a firm, we are continually working to better under - stand our clients’ needs and objectives. We have made significant investments in R&D. The prototyp - ing of in-house motors and controllers was a massive success for us. The commercial production will start soon for the same. We are also working on newer technologies, including collab- orations with organizations such as the Incubation Centre at IIT-Delhi. These are only a few of the various R&D efforts at Crayon. Furthermore, battery development is expected for 2023. In R&D, we are focusing on low-cost, energy-efficient products manufactured in India. I believe that start-ups will drive the country’s next wave of growth. On the Government’s part, several changes have been implemented to assist in the growth of these start-ups, such as tax advantages, relaxations in other labour standards, and so on. More can be done, given the current situation and the air of uncertainty. A few changes that include - reduced interest rates, easier access to finance/funds, lower land prices, government tenders with sole sourcing from start-ups can make a dif - ference in the smooth functioning of SME and MSME communities. In an exclusive interaction series with startup companies in the energy and mobility space, Manu Tayal , Associate Editor, Energetica India, interacted with Mayank Jain , Director, Crayon Motors. Here’re the edited excerpts from that interaction: 34 energetica INDIA- Mar_2022 MAYANK JAIN STARTUP INTERVIEW